Melbourne adtech Vudoo raises $22M Series B led by Blue Sky Capital to expand US operations with in-ad checkout technology.
Amount Raised
$22 Million
Round Type
Series B
MelbourneSoftwareE CommerceRetailInvestors
Description
Vudoo, a Melbourne-based adtech company, has closed a $22 million Series B funding round led by US fund Blue Sky Capital with support from existing family office investors. The capital will be used to expand its overseas sales operations and develop its commerce technology platform. Vudoo's in-ad checkout technology allows consumers to purchase products directly within ads and videos, with the company now hiring executives to lead its North American expansion. The company aims to scale its interactive video commerce solution in the US market.
Quick answer
Vudoo raised $22 Million in a Series B round, dated November 9, 2026. Investors: Blue Sky Capital. Vudoo is based in Melbourne, Victoria, Australia.
- How much did Vudoo raise?
- Vudoo raised $22 Million in a Series B round on November 9, 2026.
- Who invested in Vudoo?
- Blue Sky Capital is named as investors in this round.
- What does Vudoo do?
- Vudoo's innovative SaaS/AdTech platform enables brands, publishers and agencies to monetise content using its suite of e-commerce and content enhancement tools.
- Where is Vudoo based and how big is it?
- Vudoo is based in Melbourne, Victoria, Australia. Fundz records about 44 employees.
- Who are the decision-makers at Vudoo?
- Fundz holds 1 contact at Vudoo. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Who else raised in E Commerce and Retail around the same time
Companies in the same sectors as Vudoo that raised within 45 days of this round, from Fundz verified event records.
- Santé raised $15M (Series A) on October 6, 2026.
- QB MEN raised an undisclosed amount (Pre-Seed) on November 12, 2026.
- Kinneberg Management Group raised an undisclosed amount on November 10, 2026.
- Foozi raised $1M (Pre-Seed) on November 6, 2026.
- Sober & Co raised $79K (Pre-Seed) on November 5, 2026.
- Delever raised $380K (Seed) on October 31, 2026.
Who to call at Vudoo, and when
A new round usually means Vudoo is about to hire and buy. The teams that reach out first get the meeting.
- An alert the day Vudoo raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Vudoo, from your own LinkedIn network
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Funding Insights
What this usually meansVudoo raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.
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