Different emerges from stealth with $48M in seed funding led by General Catalyst. The company aims to revolutionize demand generation for lean marketing teams using AI.
Amount Raised
$48 Million
Round Type
Seed
San FranciscoAdvertisingMarketingMarketing AutomationDigital MarketingLead GenerationSaaSB2BInvestors
Description
Different has launched an AI marketing system that performs end-to-end demand generation for B2B marketing teams. The company secured $48 million in seed funding, led by General Catalyst, with participation from Lightspeed Venture Partners. This funding will help Different empower small marketing teams to achieve more efficiency. The AI solution allows marketers to focus on strategy while automating campaign execution and optimization.
Quick answer
Different raised $48 Million in a Seed round, dated October 20, 2026. Investors: General Catalyst and Lightspeed Venture Partners. Different is based in San Francisco, California, United States.
- How much did Different raise?
- Different raised $48 Million in a Seed round on October 20, 2026.
- Who invested in Different?
- General Catalyst and Lightspeed Venture Partners are named as investors in this round.
- What does Different do?
- Different is a marketing system that runs demand generation across channels for B2B companies.
- Where is Different based and how big is it?
- Different is based in San Francisco, California, United States. Fundz records about 11 employees.
- Who are the decision-makers at Different?
- Fundz holds 1 contact at Different, including the Co-Founder and CTO. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Who else raised in Advertising and Marketing around the same time
Companies in the same sectors as Different that raised within 45 days of this round, from Fundz verified event records.
Who to call at Different, and when
A new round usually means Different is about to hire and buy. The teams that reach out first get the meeting.
- An alert the day Different raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Different, from your own LinkedIn network
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Related People
Different raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.
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