Bling Brands raises INR 400 crore Series B from Bharat Value Fund to fuel sports and fitness expansion.
Amount Raised
₹4 Billion
Round Type
Series B
Investors
Description
Bling Brands Private Limited, a fast-growing sports and fitness company in India, has closed INR 400 crore in Series B funding from The Wealth Company Alternates Trust — Bharat Value Fund. The capital will support the company's expansion in the sports and fitness sector. Khaitan & Co. served as legal advisor for the transaction, handling negotiations, documentation, and closing procedures
Quick answer
Bling Brands Private Limited raised ₹4 Billion in a Series B round, dated October 22, 2026. Investors: The Wealth Company Alternates Trust — Bharat Value Fund. Bling Brands Private Limited is based in India.
- How much did Bling Brands Private Limited raise?
- Bling Brands Private Limited raised ₹4 Billion in a Series B round on October 22, 2026.
- Who invested in Bling Brands Private Limited?
- The Wealth Company Alternates Trust — Bharat Value Fund is named as investors in this round.
- What does Bling Brands Private Limited do?
- Bling Brands Private Limited is one of India's fastest-growing sports and fitness companies.
- Where is Bling Brands Private Limited based and how big is it?
- Bling Brands Private Limited is based in India.
Source: Fundz verified event record.
Who else raised in Sports and Fitness around the same time
Companies in the same sectors as Bling Brands Private Limited that raised within 45 days of this round, from Fundz verified event records.
- Enhanced raised $15M (Post-IPO Equity) on November 5, 2026.
- Huppa raised $1.1M (Pre-Seed) on October 19, 2026.
- Xenom raised an undisclosed amount on October 7, 2026.
- Pro Climbing League raised $4.2M (Seed) on November 13, 2026.
- Betterness raised $1M (Seed) on November 13, 2026.
- Athlete To Athlete raised $8M (Series A) on November 12, 2026.
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