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Arovia Consumer raises Rs 100 crore from Fireside Ventures to build a portfolio of regional and family-owned packaged food brands.

PRIVATESep 28, 2026

Amount Raised

₹1 Billion

Round Type

Venture

Food and BeverageHospitality

Investors

Fireside Ventures

Description

Arovia Consumer, a new venture by Soulfull founder Prashant Parameswaran, has secured Rs 100 crore in funding from Fireside Ventures across multiple tranches. The investment is part of Fireside Ventures' deployment of its Rs 2,265 crore Fund IV, which closed in December 2025. Arovia operates as a holding company focused on building a portfolio of regional and family-owned packaged food brands. The capital will support the company's expansion and acquisition strategy in the packaged food sector.

Who else raised in Food and Beverage and Hospitality around the same time

Companies in the same sectors as Arovia Consumer that raised within 45 days of this round, from Fundz verified event records.

  • Hundo Pizza raised $798K (Seed) on November 12, 2026.
  • Fathers raised $2M (Seed) on November 5, 2026.
  • The Croffle Guys raised $1.5M (Seed) on November 3, 2026.
  • Unify Foodworks raised $527K (Seed) on November 2, 2026.
  • Sunshine Buns raised $7M (Series A) on October 27, 2026.
  • Endovia Health Sciences, Inc. raised $135M (Post-IPO Equity) on October 27, 2026.

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Company Information

Company

Arovia Consumer

About

Arovia Consumer is a holding company founded by Prashant Parameswaran, former founder of health food brand Soulfull. The company focuses on building a portfolio of regional and family-owned packaged food brands. Arovia has raised capital from Fireside Ventures to support its expansion strategy.

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