Position
Chief Marketing Officer
Company
Medibank
Description
Medibank has announced the appointment of Geoff Ikin as its new Chief Marketing Officer, following the tragic passing of former CMO Lisa Ronson. Ikin, who previously served as the Chief Customer Officer at Myer, will assume his new role starting in December.
Quick answer
Medibank Appoints Geoff Ikin as Chief Marketing Officer (September 18, 2025). Medibank is based in Melbourne, Victoria, Australia.
- Who is the new Chief Marketing Officer at Medibank?
- Medibank named Geoff Ikin Chief Marketing Officer, announced September 18, 2025.
- What did Medibank announce on September 18, 2025?
- Medibank has announced the appointment of Geoff Ikin as its new Chief Marketing Officer, following the tragic passing of former CMO Lisa Ronson. Ikin, who previously served as the Chief Customer Officer at Myer, will assume his new role starting in December.
- What does Medibank do?
- Medibank is a private health insurance firm in Australia, which aims to provide health and wellbeing services to Australians.
- Where is Medibank based?
- Medibank is based in Melbourne, Victoria, Australia.
- Which similar companies made leadership changes around the same time?
- HDI Global SE (September 24, 2025), Amplify (October 2, 2025), Alliant Insurance Services (October 7, 2025) and Chariot Re (August 26, 2025) also announced leadership changes within 45 days of Medibank.
Source: Fundz verified event record.
Other recent leadership changes in Insurtech and Insurance
Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.
- HDI Global USA Appoints Todd Spight as Chief Information Security Officer (September 24, 2025)
- Amplify Appoints Jack Martin as Chief Marketing Officer (October 2, 2025)
- Alliant Insurance Services Appoints Rob Fast as Executive Vice President (October 7, 2025)
- Chariot Re Appoints Reena Pally as Chief Investment Officer (August 26, 2025)
- Casava Appoints Solabomi Oreagba as Chief Operating Officer (August 25, 2025)
- JAVLN Appoints Raymond Marshall as Chief Customer Officer, Geoff Keast as Chief Revenue Officer and Tim Mole as Head of AI & Data. (October 15, 2025)
Who to call at Medibank, and when
A new leader at Medibank brings new priorities and often new vendors. The first weeks are when they listen.
- An alert the day Medibank raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Medibank, from your own LinkedIn network
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Fundz sees it the moment Medibank changes its leadership, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
Medibank changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.
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