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DICK'S Sporting Goods and Foot Locker Sign Caitlin Clark as Their First Athlete Brand Partner.
Contract Type
partnership
Description
DICK'S Sporting Goods has entered a multi-year exclusive partnership with basketball star Caitlin Clark, marking the first athlete brand partner for both DICK'S and Foot Locker. This partnership includes a range of marketing initiatives and community programming designed to inspire youth participation in sports.
Quick answer
DICK'S Sporting Goods and Foot Locker Sign Caitlin Clark as Their First Athlete Brand Partner. (November 4, 2026). DICK's Sporting Goods is based in Coraopolis, Pennsylvania, United States.
- What agreement did DICK's Sporting Goods announce on November 4, 2026?
- DICK'S Sporting Goods has entered a multi-year exclusive partnership with basketball star Caitlin Clark, marking the first athlete brand partner for both DICK'S and Foot Locker. This partnership includes a range of marketing initiatives and community programming designed to inspire youth participation in sports.
- What does DICK's Sporting Goods do?
- DICK's Sporting Goods is a leading omnichannel sporting goods retailer offering a wide range of sports equipment, apparel, and footwear.
- Where is DICK's Sporting Goods based?
- DICK's Sporting Goods is based in Coraopolis, Pennsylvania, United States.
- Which similar companies announced agreements around the same time?
- JD Sports (November 2, 2026), G-III Apparel Group (October 27, 2026), ASICS Corporation (November 4, 2026) and V2 Retail (November 6, 2026) also announced agreements within 45 days of DICK's Sporting Goods.
Source: Fundz verified event record.
Other recent agreements in Sports and E Commerce
Contracts and agreements at companies in the same sectors within 45 days, from Fundz verified event records.
- JD Sports partners with BBC Children in Need to combat youth unemployment with a £1 million initiative. (November 2, 2026)
- G-III Apparel Group Partners with I.T Group to Expand Marc Jacobs in Greater China. (October 27, 2026)
- Asics partners with the University of Michigan to establish a running innovation lab focused on new technologies. (November 4, 2026)
- V2 Retail announces exclusive partnership with Cupid Limited to enhance wellness product offerings. (November 6, 2026)
- Kiko Milano partners with Stabilo to launch a limited-edition collection of highlighter-shaped lip tints. (November 6, 2026)
- Rhode announces $5 million grant partnership with Foundation for Women’s Health to advance women's health research. (November 2, 2026)
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