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With $200M+ Investment Led By Psg, Backlight Announces Company Launch And Five Media Tech Acquisitions

PRIVATEApr 12, 2022

Acquiring Company

Backlight

Acquired Company

Media Tech

BostonSoftwareContent And PublishingMedia And EntertainmentVideo

Description

Backlight, a media technology company, today announced its company launch and the strategic acquisitions of five innovative and fast-growing media software businesses: ftrack, iconik, Celtx, Wildmoka, and Zype. Backed by a $200M+ investment led by PSG, a leading growth equity firm partnering with middle-market software and technology-enabled services companies to help accelerate their growth, Backlight’s mission is to serve media, entertainment, and video-forward customers with cloud-based solutions that dramatically improve every step of the media content lifecycle. The investment also intends to support Backlight’s pursuit of additional add-on acquisitions of technology platforms that serve the media content lifecycle.

Quick answer

Backlight is acquiring Media Tech for $200 million, announced April 12, 2022. Backlight is based in Boston, Massachusetts, United States.

How much did Backlight pay for Media Tech?
The reported deal value is $200 million.
What does Backlight do?
Backlight is a global media technology company that is dramatically improving every stage of the video and entertainment content lifecycle—from creation through monetization—with its award-winning, cloud-native SaaS..
Where are Backlight and Media Tech based?
Backlight is based in Boston, Massachusetts, United States.
Who are the decision-makers at Backlight?
Fundz holds 1 contact at Backlight. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

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Company Information

Company

Backlight

Location

Boston, Massachusetts, United States

About

Backlight is a global media technology company that is dramatically improving every stage of the video and entertainment content lifecycle—from creation through monetization—with its award-winning, cloud-native SaaS products. Video-forward organizations partner with Backlight to solve their mission-critical business and operational challenges. Backlight’s product lines—iconik, cineSync, ftrack, celtx, Gem, Wildmoka, and Zype—provide secure and efficient media management, narrative design, production tracking, creative collaboration, OTT, monetization and hyper-distribution. Backlight launched in 2021 and is backed by $200M in funding from growth-equity partner PSG.

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Frequently asked

Who acquired Media Tech?

Media Tech was acquired by Backlight, based in Boston. The deal was reported on April 12, 2022. Backlight is privately held and operates in Software.

When did Backlight acquire Media Tech?

Backlight's acquisition of Media Tech was reported on April 12, 2022. Backlight, a media technology company, today announced its company launch and the strategic acquisitions of five innovative and fast-growing media software businesses: ftrack, iconik, Celtx, Wildmoka, and Zype. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Media Tech do?

Looking for a Creative Arts School? MediaTech Institute’s programs are crafted to give you REAL INDUSTRY PRODUCTION EXPERIENCE. It is privately held.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

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