Acquiring Company
NewPrinces
Acquired Company
Plasmon
Reggio EmiliaMilanManufacturingFood and BeverageRetailFarmingFood And BeverageDescription
NewPrinces, the parent group of food and beverage group Princes, has acquired 100% of the corporate capital of Italian baby food specialist Plasmon from The Kraft Heinz Company for €124.3 million.
Quick answer
NewPrinces is acquiring Plasmon for $134.4 million, announced January 5, 2026. NewPrinces is based in Reggio Emilia, Emilia-Romagna, Italy.
- How much did NewPrinces pay for Plasmon?
- The reported deal value is $134.4 million.
- What does NewPrinces do?
- New Princes Group is a leading European food and beverage company with a fully integrated presence across manufacturing and retail, combining industrial scale with strong local roots.
- Where are NewPrinces and Plasmon based?
- NewPrinces is based in Reggio Emilia, Emilia-Romagna, Italy. Plasmon is based in Milan, Lombardy, Italy.
- Who are the decision-makers at NewPrinces?
- Fundz holds 1 contact at NewPrinces. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
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Who to call at NewPrinces, and when
When NewPrinces changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day NewPrinces raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at NewPrinces, from your own LinkedIn network
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Related People
Frequently asked
Who acquired Plasmon?
Plasmon was acquired by NewPrinces, based in Reggio Emilia. The deal was reported on January 5, 2026. New Princes Group is a leading European food and beverage company with a fully integrated presence across manufacturing and retail, combining industrial scale with strong local roots. NewPrinces is privately held and operates in Manufacturing.
When did NewPrinces acquire Plasmon?
NewPrinces's acquisition of Plasmon was reported on January 5, 2026. NewPrinces, the parent group of food and beverage group Princes, has acquired 100% of the corporate capital of Italian baby food specialist Plasmon from The Kraft Heinz Company for €124.3 million. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Plasmon do?
Plasmon is a historic nutrition brand founded in 1902, dedicated to providing the highest quality and safety in its products. It is privately held, operating in Food And Beverage, and is based in Milan.
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